Where can I find additional tools to help grow my business such as email marketing, blogging services, domain registry, etc.?

Edited

Did you know that there's a ton of online tools that can help you build an online business presence? In fact, using online services can lead to more effective marketing, more clients, increased customer engagement, and more streamlined business practices.

The online tools we’ve listed below are some of our favorites thanks to their user-friendly platforms and popularity among small business owners like you. It's important to remember, however, that you do not have to use any of these services in order to be a successful Health Coach. So take your time to explore your options. In addition to the options below, be sure to also check out IINBiz, a premier marketing platform with ready-to-use marketing materials.

 

Email Marketing Services
Email communication is a highly effective tool for building and maintaining client relationships. Professional email services provide features such as mass emailing, auto-responder emails, professional newsletter templates, improved delivery rates, and analytic tools to gauge your success. 

 

Merchant Account Services
Whether you offer services online or in-person, setting up an online merchant account can help streamline your billing practices and provide your clients with an easy payment solution. These services will save you time by automatically verifying customer payments, processing recurring payments, and sending automatic payment receipts. In fact, some of these services even allow you to process payments right from your mobile phone!

 

Conferencing Services
If you're thinking about holding online workshops, teleclasses or conference calls, conference software is a must. Some of these services allow you to connect over the phone, while others support streaming video, interactive webinars, slideshows and more.


Domain Registry
Some students desire to purchase their own domain name for their website so they can create a completely unique URL. Not only will a unique URL make your website name more memorable, but it may also drive more traffic to your site. Please read through our website domain directions if you're thinking about purchasing a custom domain.


Blogging Sites
Hosting a blog is a great way to develop an online following, provide quality content, and publicize your thoughts, recipes, photos, articles, etc. Luckily, we've built a blog right into your Health Coach Website! Nevertheless, some students prefer to use one of the below blog sites. Here are a few of our favorites:


Web Hosting Services
If you’d like to create your own website outside of the offering Integrative Nutrition offers, you’ll need a web hosting service. Web hosting stores your website information, files and pictures, and hosts your website for the public to see.

 

Pay per Click Advertising
Pay Per Click (PPC) advertising is a cost-effective way to advertise your services on the web. You determine your budget, target geographic area and keywords, and the search engine displays your ads to people who fit your guidelines. PPC advertising requires knowledge of search engine marketing and keywords, so start small. Once you pinpoint which keywords and ads attract your target market, you can increase.

 

Online Form and Survey Builders
Online form and survey building services allow you to create customized forms and surveys to send to your clients to collect information. These web-based applications provide professional templates as well as tools to keep track of your results, create reports, and analyze information you collect.